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This play became a challenge for an audience because it was a new kind of the play as well as a bold attempt to give the explanations to the world that have no meaning in any respect. One set for both the acts stresses the absurd of human life. Beckett states that existence depends on blind chance. Estragon and Vladimir are looking forward to Godot who never arrives as well as the more they wait the less chances for them to meet Godot they’ve not witnessed. Actually there was plenty of ideas about who Godot may be as Beckett himself didn’t give a solution. Some critics claim that main characters are awaiting God, other provide the French translation with the word ‘boot’. But the main idea here is expecting somebody to take sense and understanding to senseless and empty lives. And existentialists understand that this will never happen as there is nobody and absolutely nothing that could do this.
These days I receive poems from aching parents who hope I’ll publish their creations in my e-zine or bereavement newsletter. These parents are grieving intensely. They yearn for, and love their son or daughter. I know writing assists them to push out a little with the agony to be able to hit the sack through the night self publishing and climb in the morning. But often I cringe. Cliches steal from what they need to show. It seems cruel to tell a broken-hearted self publishing mother or father that their rhyming lines can not be published. Their poetry won’t flow about the glossy page of magazines should they don’t follow some simple rules.
Psychographics has shown to be an extremely useful tool for organisations in their marketing research. It identifies target markets that could ‘t be isolated using only demographic variables. Psychographics are built to measure the consumer’s predisposition to acquire a product or service, the influences that stimulate buying behaviour, as well as the relationship between the consumer’s perception in the product benefits and his/her lifestyle, interests and opinions. Often researchers have ventured into psychographics because in the limitation encountered in demographics. An advantage of psychographics is that it describes segments in terms directly highly relevant to advertisement campaign and market planning decisions of organisations.
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